"In the aftermath of the Second World War, Rover's chief engineer Maurice Wilks used a ‘demobbed' Willys Jeep around his farm in Anglesey and was impressed with its abilities. Eventually, it wore out and he was keen to replace it with a British vehicle, however, nothing remotely similar was available. Coincidentally, his brother Spencer, who was Managing Director at Rover, had reached the same conclusion as he struggled to get his Rover 10 to reach the more inaccessible parts of his estate on Islay. This is where `The Best 4x4 by Far' started - a utility vehicle devised in 1947, they would have no idea that Maurice's resulting design would become an icon and launch a whole new industry sector. The vehicle appeared as the 'Land Rover' in 1948 and proved so popular with the military and the farming fraternity that demand massively outstripped supply.
Originally registered in September 1957 this Series I Land Rover is fitted with an extremely rare long shank towbar and is offered with an original hardtop. The front and rear seats have been replaced and the car benefits from a new soft top frame. Very little work has been done to the bodywork which retains an appealing ‘lived in’ look. We are informed that this iconic 4x4 has been dry stored and starts well. This Land Rover is UK registered and is supplied with a V5C registration document. Its simple design and ruggedness are still admired by many and it remains a symbol of British engineering excellence. Whether you are an off-road adventurer, a farmer, or simply a fan of classic cars, the early Land Rover SWB is a vehicle that deserves recognition and respect. Consigned by Dominic Lake."